Microeconomics Asteroid Mining - 2040 Words

MICROECONOMICS GROUP PROJECT Asteroid Mining—Money-Maker or Starry-Eyed Fantasy?† Houghton Mifflin Harcourt http://hmcurrentevents.com/asteroid-mining%E2%80%94money-maker-or-starry-eyed-fantasy/. March 2013 ARTICLE SUMMARY: â€Å"Asteroid Mining—Money-Maker or Starry-Eyed Fantasy?† Houghton Mifflin Harcourt http://hmcurrentevents.com/asteroid-mining%E2%80%94money-maker-or-starry-eyed-fantasy/. March 2013 Ever since a recent asteroid almost collided with the Earth and the ensuing attempt to sell the precious metals that it may have left behind, there has been much excited talk of asteroid mining, a potential business venture that may allow us to harvest the rare metals and elements†¦show more content†¦Deciding to mine asteroids in space for rare and precious metals is no different. Entrepreneurs and would-be space investors should apply the cost-benefit principle and consider the potential benefits of mining asteroids and the associated costs before engaging in this pioneer market. Currently, billionaire entrepreneurs are exploring the possibility of cashing in on the huge bounty of rare metals and potential sources of energy floating in space. Eric Schmidt, Larry Page, and Richard Branson have contributed capital to Planetary Resources. The company’s mission is to harness valuable minerals from a practically infinite source to provide stability on Earth, increase humanity’s prosperity, and to help establish and maintain human presence in space(4). Even though a metallic asteroid with a diameter less than a mile wide may contain over $20 trillion of rare metals to extract there are significant costs from transportation, extraction, infrastructure development, opportunity costs, and overhead. Two-ounces of asteroid material brought back to Earth are estimated to cost $1 billion (1). Methods and available technology will also influence benefits and costs. Mining asteroids may be more cost-effective if the metals are consumed on the asteroid itself instead of transporting the material back to Earth (1). Robots will play a key role since asteroid conditions are difficult for humans

Marketing Plan For Groupon Marketing Strategy - 2551 Words

Marketing Plan For Groupon Mehmet Ozkara Irmak Tuncer Serra Tankut Mehmet Burak Sezer Meltem Merve Aydin Marketing Strategy Ted Clark SUNY – New Paltz 22/06/15 MARKETING PLAN FOR GROUPON 1. Executive Summary Groupon is a deal based business that brings customers discounted deals from the businesses. As a result of massive success and the growing competition, the business is faced with the option of either selling to Google or developing an effective marketing strategy for continuing its own. In the due context, the underlying report proposes a marketing plan for successfully dealing with the market challenges (Chatterjee, O†Keeffe, and Streiff, 2012). Based on the market and situational analysis, the marketing plan for Groupon produces the internal, and external environmental analysis the report has identified the strategic future for the company. Based on the competitive advantage the report has made recommendations for the effective marketing in future with respect to product prices place and distribution of the business. 2. Introduction to the company The project Groupon was launched in the year 2008. The idea was launched for dealing with the already existing business The Point that was a platform for starting and pledging a campaign. Andrew Mason, the CEO of the company, started a group for making it more profitable as well as easier to manage a business in comparison with The Point. Taking up features from the Dutch auction system relevant changes andShow MoreRelatedGroupon : The Fastest Growing Company Ever Essay1341 Words   |  6 PagesCURRENT SITUATION Groupon was founded in 2008 by CEO Andrew Mason; Groupon is the market leader in the daily deal industry. The company has shown remarkable growth since 2009, now with over 150 million subscribers worldwide and 1.6 billion dollars of profits in 2011 (Slade, Hawkins Teng). 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Marcelo Bus 100 Marketing Analysis: Groupon, The New Trend of Mobile Commerce Marketing is a fundamental tool for a particular business to communicate its services and goods to the consumers. In this marketing analysis, I would like to introduce with you the online-based company called Groupon through the marketing mix. A marketing mix is a tool of business to use in marketing, which consists of product, price, promotion, and place (distribution). Groupon is a deal-of-the day typeRead MoreMarketing Options For Restaurants And Luxury Retailers For The Shopping Field Of Coupon Selling Companies1325 Words   |  6 PagesGiltCity Review GiltCity targets upscale restaurants and luxury retailers for daily deals and other incentives, which distinguishes the company from the crowded field of coupon-selling companies. Although this marketing option is only available in limited cities in the United States, fine dining restaurants can reach targeted customers who earn more than $100,000 annually. GiltCity incentives aren t always financial but often include perks like backstage access to concerts and entertainment venuesRead MoreGroupon Marketing Plan4784 Words   |  20 Pagesï » ¿ Groupon Marketing Plan Table of Contents I. Executive Summary II. Market Summary III. SWOT Analysis IV. Competition V. Product (Service) Offering VI. Keys to Success VII. Critical issues VIII. Mission IX. Marketing Objectives X. Financial Objectives XI. Target markets XII. Positioning XIII. Strategies XIV. Marketing Mix XV. Marketing Research XVI. Implementation XVII. Marketing Organization XVIII. Contingency Planning XIX. Conclusion Executive Summary Groupon, Incorporated (Groupon)Read MoreBranding And Marketing Of Mdl For The Twin Cities Market Essay1672 Words   |  7 PagesBranding and Marketing of MDL for the Twin Cities Market Although they may seem one in the same, we want to explain and differentiate the terms Branding and Marketing. Although they are closely related and should actively complement each other for a successful business strategy, they should have separate and individualized goals and budgets. Branding – a long-term process by which we will create and manufacture the presence of MDL through consistent visibility, creating simple, yet powerful,Read MoreGroupon Marketing Essay3349 Words   |  14 PagesGroupon Groupon Marketing Plan Groupon Swipe Card Table Of Contents 1.0 Executive Summary 2.0 Situational Analysis a. Politics b. Laws and Regulations c. Media Environment d. Social and Cultural Forces 2.1 Market summary 2.2 SWOT Analysis 2.3 Competition 2.4 Product Offering 2.5 Keys to Success 2.6 Critical Issues 3.0 Market Strategy 3.1 Mission 3.2 Marketing Objectives 3.3 Financial Objectives 3.4 Target Markets 3.5 Positioning 3.6 Strategies Read MoreExtreme Body Auto Care1596 Words   |  7 PagesIn this paper, I will tell you about Extreme Body Auto Care’s branding, pricing, and distribution strategy. Who are our major competitors and their strengths and weaknesses. Also, our differentiation strategy, our company’s intentions, types of social media and integrated marketing that we used. Extreme Body Auto Care, branding, pricing and distribution plan Key Components for Prosperous Business †¢ Offer our customer’s a one stop auto care, collision and performance need with high detailedRead MoreTOWS Analysis of Groupon Inc.1564 Words   |  6 Pagesas management, finance, operations, marketing and engineering among others Internal Weaknesses (W) as finance, operations, management, marketing and engineering External Opportunities (O) such as political, social and cultural changes, new product, increased demand, government policies, changes in technology and current and future economic conditions SO (maxi-maxi) strategy involves using strengths to reap from presenting opportunities. WO (mini-maxi) strategy involves minimizing weaknesses to reapRead MoreBig Skinny2152 Words   |  9 Pagesonline marketing to achieve maximum growth. The retail sales pitch was an easy one, as Alexandrov focused on the value of the wallet and the impulsiveness of consumers (Benjamin Kominers, 2012). Unfortunately, translating this type of sales pitch was much harder to do in the world of cyberspace. Big Skinny centered their online marketing efforts around display Ads, keyword searches, social media and relationships with online distributors and deep discounted sites such as Amazon and Groupon respectively

The Role of Violence in Wuthering Heights Essay - 847 Words

The Role of Violence in Wuthering Heights Wuthering Heights was written by Emily Bronte and published in 1847. Emily Bronte was born in Thornton, Yorkshire in 1818, but her family moved to a nearby village called Haworth when she was eighteen months old. This is where Bronte spent most of her life, seldom venturing beyond the surrounding area of her village. Emily was close to her siblings,Anne,Charlotte and Branwell, probably because her mother had died when she was three and her father was often busy with work.Emily and her siblings were all keen on reading and literature.Before writing Wuthering Heights Bronte wrote poems and stories about a fantasy world named Gondal.She contributed to a†¦show more content†¦At the beginning of Wuthering Heights Mr.Lockwood, who is the new tenant of Thrushcross Grange, visits his landlord Heathcliff for the first time and is intrigued by the mysterious, dark-skinned gypsy. On a second visit he is forced to stay at Wuthering Heights because a storm prevents him from being able to return home safely. Whilst there he reads some of Catherines diary and encounters Catherines ghost when he dreams. Nellys story begins with Mr. Earnshaw returning home with a dirty ragged child whom he named Heathcliff after his dead son. Hindley does not like this new arrival to his family and is jealous of the attention and love Heathcliff receives from his father. Catherine however forms a close friendship with the sullen boy which later leads to love between the two.Wuthering Heights is the story of the love between Catherine and Heathcliff and the people around them. Heathcliff stirs Lockwoods curiosity so much that he requests his house keeper Nelly Dean to tell him Heathcliffs story. At this point Nelly takes over the narration.At the end of the novel Mr. Lockwood returns to Wuthering Heights to find his landlord,Heathcliff, has died. 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Bronte succeeds in combing the Gothic elements with romantic themes andRead MoreWuthering Heights by Emily Brontà « : A Perfect Misanthropist’s Heaven1585 Words   |  6 Pagessinister, and above all, hopeless. This essential element of gothic, with the inclusion of the supernatural, takes the main stage in Emily Brontà «Ã¢â‚¬â„¢s Wuthering Heights. This story of romance, mystery, and violence is not only the epitome of the gothic novel, but also a social commentary that rings true for the human race in its entirety. In a sense, Wuthering Heights is a true story, not because the c haracters and events are factual, but because Brontà « writes the story in a way that the truth is left up toRead More The Importance of Setting in Developing a Theme for Wuthering Heights by Bronte839 Words   |  4 PagesWhen Emily Bronte wrote Wuthering Heights England was going through a time of great change. It?s past agrarian society was changing and the common man was able to obtain wealth. 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(P, 341) A woman’s role was to provide a safe, stable, and well-organised environment for their husbands and families. However, change was on the horizon with an underlying movement of business and domestic changes both home and abroad, with industrialization, and the suffragist movement. Women were beginning to gain autonomy and began to grasp their opportunities, thus significantly curtailing male supremacy and the d efinable acceptable ‘role’ of the woman

The Scarlet Ibis and Sucker Comparison Essay Example For Students

The Scarlet Ibis and Sucker Comparison Essay The short stories The Scarlet Ibis and Sucker are very similar stories to each other. Each story contains similar themes, conflicts, and metaphors in the short stories. The two short stories deal will similar conflicts between characters, themes used by the author, and metaphors to portray each character. These are the reasons why the two short stories share such a close similarity. In the short story Sucker and The Scarlet Ibis the main characters seem to have a constant conflict between each other in the story. For example, in The Scarlet Ibis Doodle and his brother never seem to get along well as they never had a good brother-to-brother relationship. Doodles brother would always be angry because he would have to drag Doodle along with him. He felt that Doodle should do things on his own and be able to do what he would do for Doodle. (Hurst, p. 91) If I so much as picked up my cap, hed start crying to go with me and Mama would call from wherever she was, Take Doodle with you. He was a burden in many ways. Doodle was a pain to his brother and they never seemed to bond well together because of Doodles physical problems and they never were happy with each other. Doodles brother tried to persevere the in capabilities of his brother by having him exercise and try to learn to swim, run, or walk. (Hurst, p. 95) Once I had succeeded in teaching Doodle to walk, I begin to believe in my own infallibility and I prepared a terrific development program for Doodle. I would teach him to run, to swim, to climb trees, and to fight. So we set the deadline for these accomplishments less than a year away, when, it had been decided, Doodle could start to school. Although Doodle and his brother may have thought that they had solved their problem it was only the beginning. In Sucker there was also a friend-to-friend conflict as well but it was over a girl and had caused anger between the two main characters. Sucker and Pete had constant fights over a girl and Pete felt embarrassed almost to have a friend like Sucker who hung around with Pete all the time. Pete would discourage Sucker if the girl, Maybelle, were not pleased with Pete. Pete would say things to Sucker that he did not mean but could never take back. (McCullers, p. 109) Why do you always hang around me? Dont you know when youre not wanted? No you dont know when youre wanted. Youre too dumb. Just like your name- a dumb Sucker. Maybelle would drive Pete to say these horrible things just like Doodles brother being pushed to have Doodle be able to run and swim. Some outside force such as a physical disability or a new girlfriend pushed both of the boys into causing conflict. Themes of each short story were also similar to each other. Each short story used the main theme change. In The Scarlet Ibis Doodle changes because he knows he will die soon after touching the coffin and because he pushed himself so hard he ended up dying. Doodles brother also found out how he regrets for pushing Doodle too hard and for even having the feelings he had for Doodle before he mad him exercise. (Hurst, p. 100) I began to weep and the tear- blurred vision in red before me looked very familiar. Doodle! I screamed above the pounding storm and threw my body to the earth above his. I lay there crying, sheltering my fallen scarlet ibis from the heresy of rain. The changes that occurred in Sucker were the relationship between Pete and Sucker after Maybelle became Petes boyfriend and the way Pete feels at the end of the story showing how he regrets ever saying those things to Sucker. Pete is so shaken that he feels Sucker would kill him if he had the opportunity. (McCullers, p. 111) More than anything I want to ease my mind again. And I miss the way Sucker and I were for a while in a funny, sad way that before this I never would have believed. .u2503f8f894610bce3280d0e03e510cd3 , .u2503f8f894610bce3280d0e03e510cd3 .postImageUrl , .u2503f8f894610bce3280d0e03e510cd3 .centered-text-area { min-height: 80px; position: relative; } .u2503f8f894610bce3280d0e03e510cd3 , .u2503f8f894610bce3280d0e03e510cd3:hover , .u2503f8f894610bce3280d0e03e510cd3:visited , .u2503f8f894610bce3280d0e03e510cd3:active { border:0!important; } .u2503f8f894610bce3280d0e03e510cd3 .clearfix:after { content: ""; display: table; clear: both; } .u2503f8f894610bce3280d0e03e510cd3 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2503f8f894610bce3280d0e03e510cd3:active , .u2503f8f894610bce3280d0e03e510cd3:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2503f8f894610bce3280d0e03e510cd3 .centered-text-area { width: 100%; position: relative ; } .u2503f8f894610bce3280d0e03e510cd3 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2503f8f894610bce3280d0e03e510cd3 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2503f8f894610bce3280d0e03e510cd3 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2503f8f894610bce3280d0e03e510cd3:hover .ctaButton { background-color: #34495E!important; } .u2503f8f894610bce3280d0e03e510cd3 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2503f8f894610bce3280d0e03e510cd3 .u2503f8f894610bce3280d0e03e510cd3-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2503f8f894610bce3280d0e03e510cd3:after { content: ""; display: block; clear: both; } READ: Personal Statement On Facebook And Facebook Essay Ive sometimes thought if we could have it out in a big fight that would help. But I cant fight him because he is four years younger. Sometimes this look in his eyes makes me almost believe that if Sucker could he would .